Watch this webinar about structured content

This week I ran into a very nice webinar about ‘structured content’. Structured content means content that is broken into smaller parts, or ‘chunks’ that can be mixed and matched in multiple ways. There are lots of ways to help machines understand what a ‘blob of text’ actually is about (rather than just a random … Read moreWatch this webinar about structured content

Takeaways Friends of Search Conference 2015

Friends of Search 2015: Michael King

Yesterday I attended the Friends of Search conference at Pakhuis De Zwijger in Amsterdam. This was my chance to meet a number of highly inspirational bloggers, experts who started their own digital marketing consultancy and have been very succesful at it. These guys know what they’re talking about, and I wasn’t dissapointed – it was a blast!

Read moreTakeaways Friends of Search Conference 2015