avanelk.net

Spofity made just for you

04/01/202028/12/2019 by Arne van Elk

Spotify keeps adding news ways to keep users engaged. Playlists based on your favorite artists & most played tracks are heavily promoted. So which ones are currently available? And which ones are the best? At the end of the year, it has become a tradition to listen to Spotify’s wrap-up of ‘Your Top Songs‘. Revisiting … Read more

Yoastcon 2019: more than just SEO

23/12/201911/02/2019 by Arne van Elk

Image: Yoastcon’s Panel discussion with Joost de Valk, Rand Fishkin, Kate Toon, Marieke van de Rakt, Jono Alderson. The third edition of Yoastcon, the online marketing conference organized by the people behind Yoast.com, took place on 7-8 February 2019. Yes, two days, which was a first and provided ample opportunity to schedule a wide range … Read more

Most played songs in 2018

06/03/201928/12/2018 by Arne van Elk

Every year it’s kind of exciting: which songs does Spotify show you as your favorite – or most listened-to artists? Sometimes you think “this isn’t right, I hardly played that song”. Often there’s the recognition and you’ll start playing them all over again. Well done Spotify to remind me of my excellent taste in music … Read more

How to make Google show localized search results

10/11/201709/11/2017 by Arne van Elk

You are in Amsterdam, but you want to perform a Google search as if you were staying in the UK. How do you make this happen? And why would you pretend you’re searching from a different country? Does it really matter that much? Yes it does.

Just a work playlist

01/11/2017 by Arne van Elk

At the office we often have music playing in the background. It’s nice – or sometimes not so nice 😉 – to hear other people’s musical tastes. This year I’ve compiled a nice playlist with a mix of recent and older tracks. A bit of soul, reggae, alternative dance, hip-hop, latin and more. In case … Read more

My Spotify Top Songs of the Year 2016

06/01/2017 by Arne van Elk

If you are not that smart (just like me), you might have overlooked Spotify’s great feature ‘Your Top Songs of the Year 2016’

Watch this webinar about structured content

01/11/201713/12/2016 by Arne van Elk

This week I ran into a very nice webinar about ‘structured content’. Structured content means content that is broken into smaller parts, or ‘chunks’ that can be mixed and matched in multiple ways. There are lots of ways to help machines understand what a ‘blob of text’ actually is about (rather than just a random … Read more

After my recent guest lecture at the Hague University of Applied Sciences, an assignment was shared with the students to see if they actually paid attention (ha ha). Would you like to know what your level of SEO knowledge is? Why don’t you give it a try too.