Being an ‘SEO’, one should be able to explain what SEO actually means. After years of experience and a lot of studying, I came up with this definition.
Yesterday I attended the Friends of Search conference at Pakhuis De Zwijger in Amsterdam. This was my chance to meet a number of highly inspirational bloggers, experts who started their own digital marketing consultancy and have been very succesful at it. These guys know what they’re talking about, and I wasn’t dissapointed – it was a blast!
The UK based SEO & digital marketing agency Webcertain recently released their 2015 Global Search And Social Media Report. The report lists a number of pretty interesting developments:
When embedding a video on a web page, you need to add relevant text so humans and search engines understand what the video is about. Sounds logical right?
Paul Bradshaw and Turan Ali had me thinking about the best way to publish online, choosing between an inverted pyramid and an arc of tension.
And yes, I changed the publication date so this article would not show up on the homepage 🙂